Tools and templates to grow your career

Fast-track your product career using proven templates and real examples.
Skip years of guesswork. Jump ahead with the Toolkit.

Buy instant access, or try risk-free:
Loved by thousands of product people

Inside the Toolkit









Includes how to:

  • Find winning experiments that grow the business
  • Impress your team with customer insights
  • Maximize your first 30/60/90 days
  • Negotiate for higher compensation through proven scripts
  • ... and much more!

TLDR: Gain the skills to become irreplaceable ⚡

"Perfect combination of educational and actionable. The Toolkit is like a great sidekick to give me confidence and kick out imposter syndrome."
adam masters
Product manager

Made for:

  • New & aspiring PM looking to see examples of great product work
  • IC PM <5 years of experience looking to fast-track your career
  • Product leader looking to level up your team of ICs
"The Toolkit has been immediately actionable. I’m already using the OKR template with my teams this week!"
jiovan melendez
Director of Product
"The toolkit was really well worth the money! Particularly liked: setting the right metrics, good vs. bad OKRs."
donatas stirbys
Product manager

Get lifetime access
30-day money back guarantee

Starter Kit

60 actionable lessons

65 real-world examples

27 proven templates

Lifetime access: $119Want to expense this?

Most Popular

Essentials Kit

Everything in Starter, plus:

11 in-depth videos: how to manage up, lead brainstorms, build roadmaps, score opportunities, set goals, present goals to leadership, source and interview customers

12 bonus lessons: how to negotiate higher comp, advance career

Case study: how to turn an idea into a real product through discovery, validation, competitor research

New updates and bonus content

Lifetime access: $179Want to expense this?

personalized plan

Premium Kit

Everything in Essentials, plus:

60 minutes of 1:1 coaching to tailor materials to your exact needs

Lifetime access: $499Want to expense this?

What people say

"What I have found is astronomical in value especially for someone going into tech from a low represented background."
SAM mohamed
Aspiring product manager
"I love the examples, they are gold. This is the missing piece with theoretical education. This is real and I can get to work straightaway."
umar wani
Product manager
"I had a lot of light-bulb moments. The examples are most useful. I wish this were available to me when I started my PM journey 3 years ago."
ngoc doan
Senior product manager
"It's a great sign when I find myself saying: 'I wish I knew this before'."
jason bach
Senior product manager
"I consider your material totally outstanding! Here in Brazil, we don't have this kind of quality in product manager courses."
Flávia Fonseca
"Your content is truly top-notch. I built a few products but your Toolkit gave more insight that I missed."
Mattie Okunwe
Aspiring product manager
"I found the frameworks and templates to be excellent. Thought it was well structured and easy to browse. I liked the 1:1 template a lot!"
zane salim
"I've already referenced this toolkit multiple times - it's been my home-base."
sydney cho
Senior product manager
"I love how specific and structured the toolkit is. I now have clarity on what I want to build in Q1 and Q2."
kimsia sim
"The Toolkit has been very insightful and has given me new things to try in my role."
nox voortella
Senior manager
Buy now or try risk-free:

Preview the Toolkit

Covers three themes in detail — career strategy, planning, and execution:

Career strategy♟️

  • Negotiate like a baller: scripts for every scenario, how to save $300K+
  • Thrive in your first 90 days: detailed onboarding checklist, great starter projects
  • Manage your manager: 1:1s, status updates, scripts for hard conversations
  • Advance your career: PM career roadmap, evaluating your fit with a company

Planning 🗓️

  • Lead planning: how to track progress, increase transparency for the team
  • Run brainstorms: questions to ask, tools for generating great ideas
  • Compose roadmap: how to turn a brainstorm into a roadmap
  • Prioritize roadmap: detailed guide on how to prioritize roadmap
  • Set focused OKRs (goals): template & examples on setting the right goals
  • Report OKR progress: how to track & present goals to leadership

Execution ⚒️

  • Project manage: how to track projects, manage delays and challenges
  • Interview customers: how to ask the right questions to de-risk your product
  • Case study: how to turn an idea into a real product via research, interviews
  • Write PRDs: how to turn an idea into a document for designers and engineers
  • Design winning experiments: how to grow the business through AB testing
  • Make insightful dashboards: detailed guide on different types of dashboards to set up
  • Run effective meetings: how to run sprint meeting, stand-ups, working sessions

Why a Toolkit?

I've tried a lot of product content:

  • Books & articles — hit or miss ❌
  • Courses — more theory than practice ❌
  • General advice — hard to apply ❌

Few focus on how to get the work done. That's where Product Toolkit comes in.

We are 100% focused on what you can use today. Why start from scratch when you can stand on the shoulders of proven templates and real examples?

Hi, I'm Linda!

I made the Toolkit I wish I had to guide me from new PM to Group PM.

  • I was promoted to Group PM at Faire, a $12B startup in <2 years
  • Turned down Instagram senior PM offer
  • I had a system for solving problems, which I share in the Toolkit
  • Write a free newsletter used by 15,000+ people to accelerate their career
Buy now or try risk-free:


Can I expense this / get an invoice?

Yes! Here's a note you can use. You will also be issued an invoice upon purchase.

Is there a refund policy?

If you don't get value from the Toolkit, you will get a refund within 30 days of purchase! Two notes: 1. I ask for feedback to improve; 2. payment processing fees sometimes cannot be refunded, depends on the provider.

Which kit should I buy?

If you're just getting started in your career, try the Starter Kit. For everything you need, including in-depth videos, Essentials Kit is best. To tailor materials to your exact needs, get Premium Kit.

What's the best way to use the Toolkit?

Each lesson is modular, so you can choose your own adventure. However, I do offer recommended paths based on your level of experience. Most people use the templates in their day-to-day immediately. Some upgrade to get the 1-hour coaching to further customize materials to their needs.

Is this a video course?

The Toolkit uses the best format to convey ideas. There are 11 pre-recorded videos that complement the written and illustrated templates and examples.

Is this relevant to internal products?

Yes, the materials still apply.

Will this help me transition into PM?

The Toolkit will help you start doing product work unofficially. It will also help you see what a PM does up-close, giving you a solid understanding of the role before you take it on.

Do I get access to future updates?

You will get free lifetime access to any updates made to the Toolkit.

Does this come with a certificate?

Yes, I can issue you a certificate of completion once you're done with the materials.

Where can I learn more?

I've written over 100 articles covering how to build products, make career transitions, and feel great while doing it! You can also find me on Twitter.

I have another question

Drop a line:

Buy now or try risk-free:
Built with no-code using Webflow; course content hosted on Podia 💙

© 2024 Product Lessons