Actionable tools to grow your career

Fast-track your product career using real examples and proven templates.
Kick imposter syndrome to the curb. Take immediate action with the Toolkit.

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Loved by hundreds of product people

Inside the Toolkit








  • 10X your impact with quality product scoping
  • Find winning experiments that grow the business
  • De-risk your product by interviewing customers
  • Get the title and compensation you deserve
  • ... and much more!

Gain the confidence and skills to be valued wherever you go ⚡

"Perfect combination of educational and actionable. It's a great sidekick to give me confidence to fight through the chaos and kick out imposter syndrome."
adam masters

Made for:

  • New & aspiring PM ready to do great work
  • IC PM with <5 years of experience ready to level up your career
  • Product leader ready to level up your entire team
"The Toolkit has been immediately actionable. I’m already using the OKR template with my teams this week!"
jiovan melendez
Director of Product
"The toolkit was really well worth the money! Particularly liked: real-life examples like bad OKRs and getting to real numbers."
donatas stirbys
Product owner

Get lifetime access
30-day money back guarantee

Starter Kit

60 actionable lessons

65 real-world examples

27 proven templates

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Most Popular

Essentials Kit

60 actionable lessons

65 real-world examples

27 proven templates

11 in-depth videos: manage up, lead brainstorms, build roadmap, score opportunities, create goals, interview customers

12 bonus lessons: how to negotiate and advance career

Updates and bonus content

Want to expense this?

personalized plan

Premium Kit

60 actionable lessons

65 real-world examples

27 proven templates

11 in-depth videos: manage up, lead brainstorms, build roadmap, score opportunities, create goals, interview customers

12 bonus lessons: negotiation and how to advance career

Updates and bonus content

60 minutes of 1:1 coaching:  tailor materials to your exact needs

Want to expense this?

What people say

"What I have found is astronomical in value especially for someone going into tech from a low represented background."
sabrina mohamed
Aspiring PM
"I love the examples, they are gold. This is the missing piece with theoretical education. This is real and I can get to work straightaway."
umar wani
"I had a lot of light-bulb moments. The examples are most useful. I wish this were available to me when I started my PM journey 3 years ago."
ngoc doan
Senior PM
"It's a great sign when I find myself saying: 'I wish I knew this before'."
jason bach
"Your content is truly top-notch. I built a few products but your Toolkit gave more insight that I missed."
Mattie Okunwe
Aspiring PM
"I found the frameworks and templates to be excellent. Thought it was well structured and easy to browse. I liked the 1:1 template a lot!"
zane salim
"I've already referenced this toolkit multiple times - it's been my home-base."
sydney cho
"I love how specific and structured the toolkit is. I now have clarity on what I want to build in Q1 and Q2."
kimsia sim
Buy now or try risk-free:

Preview the Toolkit

72 lessons, 65 examples, 27 templates, 11 videos covering:

Career strategy♟️

  • Negotiate like a baller: scripts, example scenarios, my $300K mistake
  • Thrive in your first 90 days: step-by-step checklist, examples of starter projects
  • Manage your manager: 1:1s, status updates, wall of wins, scripts for hard conversations
  • Advance your career: PM career roadmap, evaluating fit with company and role

Planning 🗓️

  • Lead planning: template & example to track progress, increase transparency
  • Run productive brainstorms: how might we questions, jobs to be done, set-up, tools
  • Compose roadmap: template & example to turn brainstorm into roadmap
  • Prioritize roadmap: step-by-step guide on scoring, example of prioritized roadmap
  • Set focused OKRs (goals): template & example to set successful goals
  • Report OKR progress: how to track & present goals to leadership

Execution ⚒️

  • Project manage with pizzaz: track projects, manage delays
  • Interview customers: how to ask the right questions to de-risk your product
  • Scope features: template & example for new vs. existing features
  • Design winning experiments: examples, followed by guide to finding yours
  • Make insightful dashboards: template & illustration by dashboard type
  • Run effective meetings: how to run sprint meeting, stand-ups, working sessions

Why a Toolkit?

It's hard to translate product theory into real action. I tried:

  • Books & articles — hit or miss ❌
  • Courses — theory over practice ❌
  • Generic advice — hard to apply ❌

You don't need to start from scratch! Get real examples and proven templates to hit the ground running.

Skip the guesswork and anxiety.
Start taking action with the Toolkit. 🎬

Hi, I'm Linda!

I made the Toolkit I wish I had to guide me from new PM to Group PM.

  • I was promoted to Group PM at a multibillion-dollar startup in <2 years
  • Turned down Instagram senior PM offer
  • Only worked 40-50 hours most weeks because I had a system for solving problems, which I share in the Toolkit
  • Write a free newsletter to help 8000+ people accelerate their career
Buy now or try risk-free:


Can I expense this / get an invoice?

Yes! Here's a note you can use. You will also be issued an invoice upon purchase.

Is there a refund policy?

If you don't get value from the Toolkit, I will offer you a full refund within 30 days of purchase! Only thing I ask is for feedback to improve.

Which kit should I buy?

Depends on your needs! If you're just getting started in your career, try the Starter Kit. For everything you need, including in-depth videos, Essentials Kit is best. To tailor materials to your exact needs, get Premium Kit.

What's the best way to use the Toolkit?

Each lesson is modular, so you can choose your own adventure. However, I do offer recommended paths based on your level of experience. Most people use the templates in their day-to-day immediately. Some upgrade to get the 1-hour coaching once they've gone through the materials.

Is this a video course?

The Toolkit uses the best format to convey ideas. There are 11 in-depth videos that complement the written and illustrated templates and examples.

Is this relevant to internal products?

Yes, the materials still apply.

Will this help me transition into PM?

The Toolkit is not an interview prep course, but will give you real examples and templates to do great work.

Do I get access to future updates?

You will get free lifetime access to any updates made to the Toolkit.

Where can I learn more?

I've written over 90 articles covering how to build products, make career transitions, and feel great while doing it! You can also find me on Twitter.

I have another question

Happy to help:

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